- One name per household
- Gender Selects:
- Standard—Male of the household is selected first. If there is no male, then female is selected
- Female Priority — Female of the household is selected first. If there is no female, then the male is selected
- Female Only — Even if a male exists in the household, only the female is selected. Homes with no female present are not selected
- Estimated Income is based on census data, home ownership and other available criteria
- Month/Year of birth also available upon request
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- Phone numbers are matched with the latest “Do Not Call” list. Accuracy not guaranteed. Call prospects within 30 days to insure compliance with federal regulations www.ftc.gov/donotcall
- Dwelling Selects — Homes, Condos, Apartments, PO Boxes and Trailers
- Length of Residence — How long they have lived in their home
- Veterans
- Ethnic Selection—Based on Census Data
- Presence of Elderly Parent
- Exclude Rural Postal Areas
- Net Worth — rating is estimated based on self-reported data
- Income Producing Assets
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